Deploy and maintain Rasa in production

I am using Rasa open source for a commercial web app demo. I plan on deploying it on AWS ECS. I really don’t know which web services to use, any suggestions? I picked AWS for now because it is just a demo. What is the best way to maintain and update or replace the chatbot model? Should I add to the files in the data directory and retrain the model on my laptop? How do I update the production Rasa deployed on AWS and another cloud service? At what point do I need to use the Rasa SDK and Action server?